I've briefly touched on the issue of how much time it takes to do "web 2.0" before. Back then I linked to a post from the Museum 2.0 blog that I had found very useful. I started to think about this issue of time and what busy archivists can do again as I've been preparing an article for Arc on the subject of Web 2.0 and Archivists.
Taking inspiration from some nice diagrams here, I put together this image to accompany my article and thought I'd share my hard work cutting and pasting logos here on the blog. It's not perfect by any stretch of the imagination but I think it breaks up Web 2.0 activities nicely and shows how even with very little time its possible to dip your toe in the Web 2.0 world.
Breaking up "Web 2.0" into 3 main stages makes it less daunting as an activity. Checking out Wikipedia for references to your archive is easier and less scary than creating content and 'putting yourself out there'.
Before you start participating, creating content or building communities, my top tip would be investigate. Find out what level of web presence your organisation or collections have. Get a sense for what is out there and what works. Then participate - comment, amend, tag anything you find with your expert knowledge about the collection and link back to your own website (or blog, flickr pages etc if you you've also been busy creating.)